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May/June 2018
Featured Stories
A CONVERSATION WITH NCBMP’s RECENTLY ELECTED CHAIRMAN, FREDRICK BELL
Fredrick Bell has been in the meetings industry for the past 21 years and the convention director for the AEAONMS in New Orleans for the past 16 years. He began with the Shrine Organization as a member and then became their local coordinator when his mentor, Charles Hales, AEAONMS' Imperial Convention Director at the time, asked him to assist when the National Coalition of Black Meeting Planners annual convention was coming to their town.
HOW TO EFFECTIVELY TARGET THE AFRICA-AMERICAN MARKET SEGMENT
We are learning that targeting the African-American market must be done in a genuine way. Oftentimes, people feel that they can grab a hold of this market because they are African-American, or because they are so used to seeing the cultural norms portrayed on television and they know how to emulate the stereotypes.
THE ESSENTIAL GREEN BOOK BEYOND THE FREEDOM OF TRAVEL THEN & NOW
In today's world, almost every American citizen would consider the freedom to TRAVEL as one of those inalienable rights perhaps as precious as life, liberty and the pursuit of happiness
.
To African-Americans, travel represents an even greater level of freedom. One that did not come without years of struggle and challenge.
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